WELCOME TO THE 2017 WSC TOURNAMENT REGISTRATION

ENTER TO BECOME CROWNED THE 2017 WORLD SNEAKER CHAMPION AND WIN $20,017 AND PRIZES

Introducing 2017 PENSOLE World Sneaker Championship – Powered by Foot Locker.

You’re invited to enter the WORLD SNEAKER CHAMPIONSHIP design tournament and join forces in the creation of the next great sneaker designers – powered by Foot Locker. You are welcome to enter your original design, vote on your favorites, or enter AND vote.

Do you have what it takes to be one of the 64 best sneaker designers of the new generation?

DESIGN BRIEF

Create a shoe for your consumer that represents the Pensole brand.

THE BRAND:

PENSOLE is recognized globally as the leading learning resource for the footwear industry by discovering, developing and placing the next generation of footwear designers.

THE CONSUMER:

Your consumer is a 20-year old male who lives in a city of your choice. He is all about premium, limited and exclusive product. He is influenced by culture. He has a global state of mind. He expects the unexpected. He expects an emotional connection with the sneakers he is buying. He adopts new brands and is continually pushing the boundaries of innovation, performance and style.

THE DESIGN:

Create a PREMIUM Lifestyle sneaker that features original styling, quality materials and meaningful use of color.
*Your design must include the PENSOLE logo on the upper and outsole.
*Your design should also include the WSC logo (The Globe) on the upper.

THE DISTRIBUTION:

Your shoe will be distributed exclusively at select Foot Locker stores globally.

VIDEO SUBMISSION

Create a self introduction video, 2-minute or less, and post it on your YouTube channel. Email us the link to your video at WSC@PENSOLE.com

 

PRIZES

The winner will be crown THE 2017 PENSOLE WORLD SNEAKER CHAMPION and receive

  • $20,017 cash prize
  • A pair of the winning design
  • A trip to attend the 2017 WSC’X event
  • WACOM MobileStudio Pro 16 (Product retail value of $3,000)

2 Designers who make the Semi-finalists round will receive

  • WACOM Cintiq Pro 13 (Total retail value of $2,000)

4 Designers who make the TOP 4 round will receive

  • WACOM Intuos Pro (Total retail value of $1,000)

8 Designers who make the TOP 8 round will receive

  • WACOM Bamboo Slate (Total retail value of $ 1,200)

16 Designers who make the TOP 16 round will receive

  • WACOM Bamboo Duo (Total retail value of $480)
  • A scholarship to attend one of PENSOLE Master Classes (Cash value of $96,000)

ADDITIONAL INFORMATION

Judging Criteria:

  • Proportion: The shoe silhouette is in proportion to the shape of a foot or a last.
  • Rendering: Your sketch shows line quality and accuracy. You are able to communicate form and texture through your rendering.
  • Originality: Your design is unique and original; unlike any other designs out there in the market.

Contenders’ Eligibility:

  • You must be at least 18 years old at time of entry. Professional designers entering the tournament as a contender must have less than five years design experience in order to qualify.

TOURNAMENT RULES

Please ensure you have read the following

  • Terms & Conditions – to understand your rights regarding the design you submit to us.
  • Privacy Policy – to understand why we asked you to join the tournament.

If you make it to the TOP 16, you will be asked to commit to additional requests

  • TOP 16: Provide digital rendering of your design. We will show your work when you advance to the TOP 8 round.
  • TOP 8: Update your video. Talking us through your design process.
  • TOP 4: Provide orthographic views of your design.
  • TOP 2: We will create a 3D version of your design.

I’M IN! REGISTER NOW

ALREADY REGISTERED? CLICK HERE TO SUBMIT A DESIGN

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